Shanti Das is Fresh, Bold and So Def

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Shanti Das is an accomplished music industry executive, marketing executive, consultant, mentor, entrepreneur, philanthropist, and author. She is considered a literal hip-hop professional, as she sustained the careers of a long list of multi-platinum recording stars from TLC, OutKast, Goodie Mob, and Run DMC as the senior marketing executive at Arista, Columbia, and Universal Motown. She is also the founder of Press-Reset Entertainment, an Atlanta-based firm, providing independent marketing tactics and strategies. She mentors college students through her Hip Hop Professional Tour and is the author of Entertainment and Business Guise: The Hip Hop Professional, and the Hip Hop Professional 2.0. She is among Crain’s Business 40 Under 40 and Essence’s Outstanding Women in Music.Serving her community in tangible and lasting ways is paramount to Shanti. She started the Silence the Shame Movement to encourage conversation about managing mental health, quoting that it is her “assignment from God” and as she claims “my life’s work.” She enlists her deep contact base of public figures to feed the less fortunate, pamper women in transition, and give free backpacks to students. Shanti and the eight other founders of this campaign host a podcast on iTunes called Silence the Shame, which interviews different healthcare professionals, young adults, and artists that provide information on finding different counseling and therapeutic resources for their listeners. The Silence the Shame Movement also has its own Crisis Text Line; text SILENCE to 741-741 if you’re ever in need of rapid help.

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